“There is no such thing as bad press.”
I read something interesting about a certain star who has a movie opening this weekend but has done little to no press for it. Yes, I am talking about Owen Wilson and his movie Drillbit Taylor. L.A. Times ran an article yesterday about stars including Owen, whose lives have gotten in the way of film promotion. I am not referencing the L.A. Times piece directly, but comments made about the article. It seems Fox 2000 has had to make budget cuts on Marley and Me. Also Fox doesn’t put out alot of money for promotion of their movies, so they really rely on the stars shtick them. In other words, Jennifer and Owen need to do press for the film. There has been much talk about Jennifer Aniston’s movie draw, but according to numbers and Forbes she gets butts in the theater seats but with two major stars in the one movie, all press shouldn’t have to fall on Jennifer’s shoulders. We all know Owen could have done press for Drillbit but he didn’t want to because the inevitable would have been brought up.
For stars that do not want to do interviews for whatever reason, what is the next logically step for publicity? TABLOIDS These days it’s all you need to for extra and wanted pr. Ask Britney who had a successful album release of her latest musical adventure without doing one interview or performance. ( No that horrid MTV awards performance doesn’t count.) Maybe that is what happened when Owen Wilson and the girl he tried to kill himself over oddly trolled hand in hand in Miami last weekend making the cover of this week’s People Magazine. I saw the photos and they look odd. ( There is one of him and her at his private residence in Miami he’s renting as he films for the next two months.) How would a picture like be taken in the first place? Owen has notoriously not wanted his picture taken since he has been in Miami and then bam, there are clear, upclose photos of the two of them. Maybe he felt bad about dropping Drillbit to fend for its self and sold his soul to the tabloid media. See he did do promo!
So since Fox needs both Aniston and Wilson to promote their Christmas release, is it possible press has already started for the film? Maybe a love connection, triangle? If you read tabloids, there is a Marley love triangle trying to be brewed between the two stars. Nice way to drum up interest for the movie. I hear Star Magazine actually got a quote from a real person this time around. No denials came from either star’s rep so…
